LEARNING CEBUANO FROM APPS: COWBOY 'INTING' AND CARABAO 'BUTUD' 

From Esturya, makers of the first English-to Tagalog digital storybook, The Cowboy Inting and
the
Carabao Butud, now comes a Cebuano version. Young and old alike now can read and learn one of the widely used languages in the Visayan region of the Philippines. Set in the sugarcane-filled landscape of Negros Island, the story introduces Butud, a young carabao who gets the saddest news of his life one day when his best friend, a boy named Inting, says they can’t play together anymore: Inting is finally going to school. The app takes the Diglot Weave approach – a technique in vocabulary learning where words from another language are gradually inserted into the English narrative.

The app features delightful illustrations by Dwight Gaston, a touch of Filipino music, audio narration and even a vocabulary list that can be reviewed any time. Esturya is a collaborative project between two local companies, Akubo Software and 7th Films Production House. “It’s our special projects unit,” said Robin Abello head of the series and founder of Akubo, “where we also do R&D and learn techniques that we use for our other products.”  Based on the idea of helping Filipino immigrants teach their children about Filipino culture, Esturya aims to bring facets of the Philippines from east to west, “one fun-filled app at a time.”  Besides Cebuano and Tagalog, Inting and Butud also comes in Ilonggo – now all available on the App Store. THIS IS THE FULL REPORT

ALSO: The Esturya for Kids app on iTunes store  

The first English-Ilonggo storybook application to teach a child Ilonggo, the language of Occidental Negrenses, was released worldwide on the iTunes app store on December 19. The app for iPads was created by brothers Robin and Jay Abello of Negros Occidental. Robin, 43, is a software expert based in the state of Maryland, USA, while Jay, 42, is a filmmaker based in the Philippines. The “Esturya for Kids” app that makes learning fun for 6- to 8-year-old children features the story of “Cowboy Inting and the Carabao Butud,” written by Negrense actor and writer Dwight Gaston, Robin said in an e-mail interview.

“The idea of the app came about last June when I was thinking of writing an app for our kids,” said Robin, who has three children aged 4 to 10 years, who live in the United States. “I thought, why not write a language app that can help our kids learn Ilonggo. So I discussed it with Jay and he loved the idea and we collaborated on it,” he said. Jay, who travels between Bacolod and Manila, brought in everyone to the creative side—from Dwight Gaston, who did the story and the illustrations, to many other members of his team from Seventh Films, which did the editing and voice and sound recordings, Robin explained. * READ MORE...

ALSO: Twitter stock tumbles on weak user growth; Surprise! Twitter is not Facebook 

Remember how much fun the World Cup was this summer? Unfortunately for Twitter, there isn't a global soccer football tournament every quarter. Shares of Twitter (TWTR, Tech30) plunged 10% Tuesday after the company reported sluggish user growth. It also said that sales for the fourth quarter may be a bit below forecasts, the Wall Street equivalent of missing a penalty kick. Twitter simply isn't growing its user base enough. It finished the third quarter with 284 million monthly active users, a gain of less than 5% from the second quarter. Compare that to the second quarter when Twitter reported a more than 6.3% jump in active users thanks in large part to its popular "hashflags" promoting the World Cup. Slowing growth is never viewed well by momentum investors. And Twitter's stock had become a favorite plaything of day traders lately.

The stock soared 20% the day after it reported its second quarter results in late July. Shares had gained even more ground since then -- despite the massive market volatility of September and October. Twitter is no Jack Kennedy of social media. Expectations were high. Twitter bulls believed the worst was over. They were wrong. The stock is now down 32% year-to-date. It's once again the worst performer in CNNMoney's Tech 30 index, moving ahead (or is it behind?) of mobile chip company ARM Holdings SEE GRAPH BELOW (ARMH, Tech30) and Amazon (AMZN, Tech30). Twitter, unfairly or not, it is always going to be compared to another much larger social network. To paraphrase the late Lloyd Bentsen in that famous 1988 vice presidential debate with Dan Quayle, Twitter is no Facebook.* READ MORE...

ALSO: Can Facebook live up to the hype? 

Watch Mark Zuckerberg speak Chinese. VIDEO BELOW. Speaking solely in Mandarin in front of a Chinese audience was probably really hard for Facebook CEO Mark Zuckerberg. But satisfying Wall Street's extremely high expectations for his company when Facebook reports its third quarter results on Tuesday may prove to be even more difficult. Shares of Facebook (FB, Tech30) hit an all-time high of above $80 a share on Friday. Facebook went public in May 2012 at $38 a share and wound up plunging to $17.55 a few months later due to worries that Zuckerberg had no mobile strategy for Facebook. So in a little more than two years, the stock has more than quadrupled from its lows. Shares are up more than 45% this year alone. It's a stunning turnaround. And it's all due to Facebook's successful transition from the desktop to smartphones and tablets.

Facebook finished the second quarter with 1.07 billion mobile monthly active users. And mobile ads accounted for 62% of Facebook's total advertising revenue. What this means though is that there is a lot of pressure on Facebook to keep posting insanely strong levels of growth. Facebook is one of the top performers in CNNMoney's Tech 30 index
Facebook is no longer viewed as a company that might become a big player in online advertising. It is a big player, especially in mobile. It's essentially a race between Facebook and Google (GOOGL, Tech30). Other companies, such as Microsoft (MSFT, Tech30), Twitter (TWTR, Tech30), AOL (AOL, Tech30) and Yahoo (YHOO, Tech30) are all fighting for the scraps left behind by Larry Page and Zuckerberg. Brian Wieser, an analyst with Pivotal Research Group, raised his price target to $106 a share on Friday. He cited strong online ad trends as his key reason. And he's not the only analyst who is bullish. Wall Street is forecasting a 55% jump in sales for the third quarter and 60% increase in earnings per share.*READ MORE... WATCH VIDEO ...


READ FULL MEDIA REPORTS:

Learning Cebuano from Cowboy Inting and Carabao Butud


esturya

SAN FRANCISCO, NOVEMBER 3, 2014 (INQUIRER) POSTED October 29, 2014 - INQUIRER.net US Bureau 3:27 AM | Wednesday, October 29th, 2014  — From Esturya, makers of the first English-to Tagalog digital storybook, The Cowboy Inting and the Carabao Butud, now comes a Cebuano version.

Young and old alike now can read and learn one of the widely used languages in the Visayan region of the Philippines.

Set in the sugarcane-filled landscape of Negros Island, the story introduces Butud, a young carabao who gets the saddest news of his life one day when his best friend, a boy named Inting, says they can’t play together anymore: Inting is finally going to school.

The app takes the Diglot Weave approach – a technique in vocabulary learning where words from another language are gradually inserted into the English narrative.

The app features delightful illustrations by Dwight Gaston, a touch of Filipino music, audio narration and even a vocabulary list that can be reviewed any time.

Esturya is a collaborative project between two local companies, Akubo Software and 7th Films Production House.

“It’s our special projects unit,” said Robin Abello head of the series and founder of Akubo, “where we also do R&D and learn techniques that we use for our other products.”

Based on the idea of helping Filipino immigrants teach their children about Filipino culture, Esturya aims to bring facets of the Philippines from east to west, “one fun-filled app at a time.”esturya4

Besides Cebuano and Tagalog, Inting and Butud also comes in Ilonggo – now all available on the App Store.

The Esturya for Kids app on iTunes store Carla P. Gomez @inquirerdotnet Philippine Daily Inquirer 8:27 PM | Friday, January 3rd, 2014


BROTHERS Robin (left) and Jay Abello, the inventors of Esturya for Kids app (ABOVE) CONTRIBUTED PHOTO

BACOLOD CITY, Philipines—The first English-Ilonggo storybook application to teach a child Ilonggo, the language of Occidental Negrenses, was released worldwide on the iTunes app store on December 19.

The app for iPads was created by brothers Robin and Jay Abello of Negros Occidental. Robin, 43, is a software expert based in the state of Maryland, USA, while Jay, 42, is a filmmaker based in the Philippines.

The “Esturya for Kids” app that makes learning fun for 6- to 8-year-old children features the story of “Cowboy Inting and the Carabao Butud,” written by Negrense actor and writer Dwight Gaston, Robin said in an e-mail interview.

“The idea of the app came about last June when I was thinking of writing an app for our kids,” said Robin, who has three children aged 4 to 10 years, who live in the United States.

“I thought, why not write a language app that can help our kids learn Ilonggo. So I discussed it with Jay and he loved the idea and we collaborated on it,” he said.

Jay, who travels between Bacolod and Manila, brought in everyone to the creative side—from Dwight Gaston, who did the story and the illustrations, to many other members of his team from Seventh Films, which did the editing and voice and sound recordings, Robin explained.

* Robin said the team from his firm called Akubo did the software and the graphic design for the app.

“The app is designed to work on an iPad. We are releasing it in Ilonggo and we hope to add Tagalog and Cebuano translations early next year. And we’re looking into adding other stories, hopefully by other Negrense writers as well,” Robin said.

“As you’re reading the story in English, some words change to Ilonggo as you move up levels and, on level 4, the entire story is in Ilonggo. You can touch the Ilonggo word and hear its translation in English,” he added.

Robin said the website for the Esturya for Kids app is www.esturya.com.

FROM CNN MONEY/TECHNOLOGY

Twitter stock tumbles on weak user growth; Surprise! Twitter is not Facebook  By Paul R. La Monica @lamonicabuzz October 28, 2014: 4:12 PM ET



Remember how much fun the World Cup was this summer?

Unfortunately for Twitter, there isn't a global soccer football tournament every quarter.

Shares of Twitter (TWTR, Tech30) plunged 10% Tuesday after the company reported sluggish user growth. It also said that sales for the fourth quarter may be a bit below forecasts, the Wall Street equivalent of missing a penalty kick.

Twitter simply isn't growing its user base enough. It finished the third quarter with 284 million monthly active users, a gain of less than 5% from the second quarter.

Compare that to the second quarter when Twitter reported a more than 6.3% jump in active users thanks in large part to its popular "hashflags" promoting the World Cup.

Slowing growth is never viewed well by momentum investors. And Twitter's stock had become a favorite plaything of day traders lately.

The stock soared 20% the day after it reported its second quarter results in late July. Shares had gained even more ground since then -- despite the massive market volatility of September and October.

Twitter is no Jack Kennedy of social media. Expectations were high. Twitter bulls believed the worst was over. They were wrong.

The stock is now down 32% year-to-date.


twitter stock

It's once again the worst performer in CNNMoney's Tech 30 index, moving ahead (or is it behind?) of mobile chip company ARM Holdings (ARMH, Tech30) and Amazon (AMZN, Tech30).

Twitter, unfairly or not, it is always going to be compared to another much larger social network.

To paraphrase the late Lloyd Bentsen in that famous 1988 vice presidential debate with Dan Quayle, Twitter is no Facebook.

Twitter has less than a quarter of the users that Facebook (FB, Tech30) has. In the world of advertising, scale is everything. Facebook and search leader Google (GOOGL, Tech30) dominates the online ad market because they are the biggest in their respective segments.

While Facebook is an every day necessity for many, Twitter seems more like a social media outlet that's really only vital to those who need second-by-second accounts of what's happening as it happens.

Facebook is the 21st century newspaper or local TV news. It's what people increasingly trust and rely on for information every day.

Twitter is the 21st century newswire service ... or the social media equivalent of Statler and Waldorf from "The Muppet Show" gleefully mocking everything in real time.

That's great if you are glued to your phone while watching a live sporting event or award show. But have you ever tried to follow an account of something on Twitter hours (forget about days or weeks) after it's taken place?

Strong sales growth is not enough. Where are the profits? Yes, Twitter's revenue growth is impressive. It more than doubled in the third quarter. But that hasn't translated into sustainable profitability.

Twitter reported a net loss of $175.5 million in the third quarter.

The little blue bird has seen better days. It looks like he was mauled by the fail whale.

Analysts often overlook some one-time events though. But even when you back those out, Twitter still had a profit of just $7 million, or a penny per share.

When Facebook reports its latest results after the closing bell Tuesday, analysts expect it to post a profit (before one-time events) of $824 million.

For the full year, Wall Street is forecasting earnings of $3.3 billion this year and $4.6 billion in 2015. Twitter is expected to lose money (before one-time charges and gains) this year, next year and in 2016.

Make no mistake. I love Twitter as a service. Perhaps too much.

But it's more #niche than #mainstream. And until Twitter can make the jump from former to latter, it's going to remain a social media also-ran to Facebook in users, earnings and market value.

Can Facebook live up to the hype? By Paul R. La Monica @lamonicabuzz October 24, 2014: 3:51 PM ET

CLICK HERE >>Watch Mark Zuckerberg speak Chinese

Speaking solely in Mandarin in front of a Chinese audience was probably really hard for Facebook CEO Mark Zuckerberg.

But satisfying Wall Street's extremely high expectations for his company when Facebook reports its third quarter results on Tuesday may prove to be even more difficult.

Shares of Facebook (FB, Tech30) hit an all-time high of above $80 a share on Friday.

Facebook went public in May 2012 at $38 a share and wound up plunging to $17.55 a few months later due to worries that Zuckerberg had no mobile strategy for Facebook.

So in a little more than two years, the stock has more than quadrupled from its lows.

Shares are up more than 45% this year alone.


facebook cake

It's a stunning turnaround. And it's all due to Facebook's successful transition from the desktop to smartphones and tablets.

Facebook finished the second quarter with 1.07 billion mobile monthly active users. And mobile ads accounted for 62% of Facebook's total advertising revenue.

What this means though is that there is a lot of pressure on Facebook to keep posting insanely strong levels of growth.

Related: Facebook is one of the top performers in CNNMoney's Tech 30 index

Facebook is no longer viewed as a company that might become a big player in online advertising. It is a big player, especially in mobile.

It's essentially a race between Facebook and Google (GOOGL, Tech30). Other companies, such as Microsoft (MSFT, Tech30), Twitter (TWTR, Tech30), AOL (AOL, Tech30) and Yahoo (YHOO, Tech30) are all fighting for the scraps left behind by Larry Page and Zuckerberg.

Brian Wieser, an analyst with Pivotal Research Group, raised his price target to $106 a share on Friday. He cited strong online ad trends as his key reason. And he's not the only analyst who is bullish.

Wall Street is forecasting a 55% jump in sales for the third quarter and 60% increase in earnings per share.

* If Facebook merely meets those estimates, it may not be enough to keep the momentum investor trading crowd happy.
Shares are pretty expensive too, trading at nearly 40 times 2015 earnings forecasts. And investors can be unkind to Wall Street darlings who don't live up to the hype. Just look at Netflix (NFLX, Tech30), Amazon (AMZN, Tech30) and Yelp (YELP).

Facebook is a much healthier company than any of those three though. But there are some similarities between Facebook and Amazon that could be troubling.

Related: Jeff Bezos is the Grinch that stole Amazon's Christmas

Zuckerberg, like Amazon CEO Jeff Bezos, has shown a tendency to make bold bets that may not immediately pan out. For now, Wall Street is giving Zuckerberg the benefit of the doubt. And they should. The purchase of Instagram has been a huge success for the company.

But what if WhatsApp and Oculus, two big deals announced this year, are duds? Bezos is coming under pressure now because investors fear that Amazon is spread too thin.

So the big challenge for Zuckerberg is to make sure Facebook can steer clear of the problems now plaguing Amazon.
First Published: October 24, 2014: 2:46 PM ET


Chief News Editor: Sol Jose Vanzi
© Copyright, 2014 by PHILIPPINE HEADLINE NEWS ONLINE
All rights reserved


PHILIPPINE HEADLINE NEWS ONLINE [PHNO] WEBSITE