SMART BRO, PLDT OFFER  SUPPORT FOR ASEAN MEETING

MANILA, SEPTEMBER 15, 2007
 (STAR) Smart Communications Inc., along with mother company Philippine Long Distance Telephone Co. (PLDT), provided communication support to delegates from the Association of Southeast Asian Nations (ASEAN) during the recently concluded 39th ASEAN Economic Ministers (AEM) Meeting.

Smart provided wireless broadband service — also known as Hotzoning — to areas inside and around the Makati Shangri-la Hotel, where the 39th AEM Meeting was held from Aug. 23 to 27, 2007.

Hotzones are venues that offer wireless broadband access, enabling the delegates to use their laptops, personal digital assistants or dual-mode phones to access the Internet.

Wireless broadband access during the 39th AEM meeting was made possible through Smart Bro, the revolutionary high-speed broadband Internet service of Smart, and the largest, fastest growing broadband service provider in the country.

“The ASEAN ministers were very impressed and appreciated the very fast and reliable wireless Internet connectivity provided by Smart Bro for this event. Most delegates composed presentations on the spot and needed to communicate with people from their host countries, and having a reliable Internet connection allowed them to maintain quick coordination,” said Ramon Kabigting, assistant secretary of the Department of Trade and Industry and Senior Economic Official Meeting (SEOM) leader for the Philippines.

PLDT also backed up Smart Bro by providing Internet connectivity through DSL (digital subscriber line) connection.

Smart and PLDT accommodated the communication services required by the delegates from participating ASEAN countries such as Brunei, Japan, Indonesia, Cambodia, Malaysia, and Thailand, among others.

“Smart is committed to supporting international conferences such as these. We are proud that the Internet connection we provided using Smart Bro played a very important role in an event as successful as the 39th AEM Meeting,” said Rogelio Quevedo, Smart head for wholesale business.

Main agenda for the 39th AEM Meeting was the approval of the ASEAN Economic Community blueprint, part of the ASEAN Charter that will be finalized this coming November during the Leaders’ Summit in Singapore.

The venue’s Internet connection was also a vital tool for media personnel from all over Asia who covered the event.

Prior to the 39th AEM Meeting, Smart and PLDT also backed the equally successful 40th ASEAN Ministerial Meeting held last July 29 to Aug. 2 at the PICC complex in Pasay City.

Smart Bro was again deployed, further supported by PLDT DSL and satellite services via PLDT subsidiary Mabuhay Satellite, which were also made available during the event.


Chief News Editor: Sol Jose Vanzi

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