KRIS AQUINO JOINS SARAH JESSICA PARKER FOR CHRISTMAS

It’s no longer just Hollywood A-Lister Sarah Jessica Parker who “loves to shop” at the SM Store. This holiday season, TV host and actor Kris Aquino joins the fashion icon as the face of “I love Christmas Shopping at SM” campaign.
The giant mall chain introduced Aquino as part of their impressive roster of endorsers, which also includes the world’s top male model David Gandy, at the opening of the new SM Store at SM City BF Parañaque.

ALSO: SM City BF Parañaque now open

SM City BF Paranaque, the 48th mall of the country's biggest mall developer SM Prime Holdings opens on Friday, November 29, 2013. Great shopping, leisure and entertainment experience now goes to South Metro area. Kris also loves the Supermarket section of the mall. All the needed services and sections such as appliance, home, food, vegetable, fruits, beverage and pharmacy are all available. Before the tour ends, a surprise revealed as she donates P 100,000 worth of grocery packs for Typhoon Yolanda survivors. This is in coordination with SM Supermarket and Save More President Mr. Joey Mendoza.


KRIS AQUINO JOINS SARAH JESSICA PARKER FOR CHRISTMAS


Kris Aquino unties the ribbon, signaling the launch of the new SM Store BF Parañaque

MANILA, DECEMBER 9, 2013 (MANILA BULLETIN)  It’s no longer just Hollywood A-Lister Sarah Jessica Parker who “loves to shop” at the SM Store. This holiday season, TV host and actor Kris Aquino joins the fashion icon as the face of “I love Christmas Shopping at SM” campaign.

The giant mall chain introduced Aquino as part of their impressive roster of endorsers, which also includes the world’s top male model David Gandy, at the opening of the new SM Store at SM City BF Parañaque.

The 48th branch in the SM Store network to date, it will serve shoppers in the bustling Sucat-Parañaque area, giving residents in the nearby BF subdivision a premier shopping experience closer to home.

No less Mayor Edwin Olivares of Parañaque, SM founder and chairman Henry Sy Sr., SM Prime president Hans Sy, and SM Store president Jorge Mendiola joined Aquino for the event.


The new face of SM Store for Christmas, Kris Aquino is flanked by Paranaque Mayor Edwin Olivares and wife Janet, SM founder and chairman Henry Sy Sr., SM Prime president Hans Sy, and SM Store president Jorge Mendiola.

According to the celebrity, she had long been looking forward to the SM Store visit at SM City BF Parañaque.

“I want to go to the home section because I want to buy the duvet, the bed sheets, and the pillow that [actress] Bea Alonzo had in her house. Her decorator said that they were all bought in SM’s home store. “

Aquino also looking for shirts for her sons Joshua and Bimby, and visited the Toy World section as well. She was excited by the fashion finds at the Ladies Wear and Ladies Accessories sections, saying, “I liked the styling in the ads, and I’ve been wearing their accessories non-stop. I also like the blouses, which are delightfully only P800 to P900, but super pretty. I’m so proud of that.”

She also stopped by the Beauty and Shoes and Bags departments.

“You don’t have to go anywhere else as SM Store has a wide choice of merchandise that is affordable and value for money,” she enthused. “I am proud to be representing SM and let everybody know that it is really fun to shop here.

Why so? Because you won’t run out of money, and will really get good quality items.”

SM City BF Parañaque now open; Kris Aquino graces blessing of SM Store

Manila, Philippines - SM City BF Paranaque, the 48th mall of the country's biggest mall developer SM Prime Holdings opens on Friday, November 29, 2013.

Great shopping, leisure and entertainment experience now goes to South Metro area. Kris Aquino unwraps The SM Store BF Paranaque, November 28

A day before its grand opening day, Queen of Talk Ms. Kris Aquino led the ribbon cutting and mall blessing. Mr. Hans Sy, President of SM Prime Holdings, Inc. and Mr. Jorge Mendiola, SM Store President joined Aquino for the ceremony.

Aquino, the new ambassador of SM Store graces the event as she took tour in the selected sections of the Store and Supermarket. The Queen of All Media enjoyed shopping on her favorite sections which includes top of the line products for Beauty and Gift Registry in the Ground Floor; Shoes and Bags, Ladies Accessories and Ladies Fashion in the Second Floor and Home shopping at the Third Level.

A happy Kris talked about how she loves shopping at SM Store. She perfectly chose amazing product that suits to her style. "SM Store has excellent value for money and everything for the whole family", she said.

Since childhood, Kris admits that she is patronizing the brand. For her, Christmas shopping is not Christmas if it is not done at The SM Store. It's a tradition that's part of every Filipino's life.

SM Supermarket BF Sucat Paranaque open

Kris also loves the Supermarket section of the mall. All the needed services and sections such as appliance, home, food, vegetable, fruits, beverage and pharmacy are all available.

Before the tour ends, a surprise revealed as she donates P 100,000 worth of grocery packs for Typhoon Yolanda survivors. This is in coordination with SM Supermarket and Save More President Mr. Joey Mendoza.

Kris Aquino donates 100K grocery packs to Typhoon Yolanda survivors


Photo: Kris Aquino donates P 100,000 worth of grocery packs to Typhoon Yolanda survivors

SM City BF Parañaque shops, mall features

SM City BF Paranaque also known as 'SM BF' is the 5th supermall in the South Metro Manila after SM South Mall, SM City Sucat, SM City Bicutan and SM Center Las Piñas.

It is located on a prime location along Dr. A Santos and President's Avenue. The 120,390 square-meter 3-level mall will serve shoppers in Paranaque, Las Piñas and Alabang area. Strategically constructed near the BF Homes area known as a preferred place of residence for many years.

SM BF creates a memorable identity with bold, varied, and dynamic exterior wall surfaces that create a vivid backdrop for several prominent entrances. All entrances have bright colors strategically applied to create a dynamic facade, creating visual interest as well as memorable retail icon.

The mall's interiors are organized around a soaring three-level central atrium with the design of clear line of sight to every shop and restaurant. Its Activity Center is also designed to give ample space for fashion shows, concerts and other events.

Aside from the SM Store and Supermarket, mainstays like SM Appliance Center, ACE Hardware and Watsons are also ready and open to serve the public. Meanwhile, Global brands Uniqlo, Cotton On, Mango, Aldo, Nautica and Giordano will add more excitement at SM BF when their shop opens.

The Cyberzone located at the Third Level will surely draw attention of the tech enthusiasts.

SM City BF Parañaque will also have four state of the art digital auditoriums and pair of Director's Club theaters perfect for cinema experience tailored for the specific needs of moviegoers.


Chief News Editor: Sol Jose Vanzi

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